Recent Changes

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Beginning work in Job's family garage they managed to make their first big sale when the Byte Shop in Mountain View bought their first fifty fully assembled computers. On this basis the Apple Corporation was founded. The name is allegedly based on Job's favorite fruit and the logo chosen to play on both the company name and the word byte. Steve Job's is a true visionary who created the first truly personal computer. Sales of Apple II computers in the late 19070's totaled $139 million after three years, growing by 700 percent. In 1985, Steve Jobs resigned from Apple after years of internal political turmoil and power struggles. Others say he was fired.
On July 9, 1997, Jobs returned from exile and took Apple's reins from ousted CEO Gilbert Amelio. Jonathan Ive, who joined the company in 1992, nearly did not survive the initial turmoil as Jobs quickly set out to remake the company. Jobs axed all but four of Apple's sixty-odd products and scoured the globe for true design superstars. As Jonathan Ive was dusting off his resume, Jobs, with a tremendous eye for talent, recognized that he already had what he needed. And as Jobs imposed his own design standards, Ive became the beneficiary and unleashed Ive to make it happen. Since it began nine years ago, the "Steve & Jony Show" has cranked out a stream of iconic products, from the candy-colored IMac to the Ipad2. Apple has put the design of great customer experiences on the map, not just as a means to win creative kudos but as a way to earn billions of dollars and revolutionize industries. Apple's big contribution is showing that you can become a billionaire by selling emotions, that design can be a valid business model (Gadi Amit).

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Here's a great overview video of the iPad2 Overview iPad2
Team project: Form teams of 3-5 people around your interest in a specific technological invention (i.e. iPad, wii console, WOW, iPhone, etc.). Spend the next 3 weeks researching every aspect of the design process. Capture your findings collectively with a tool such as Voicethreads, blog, podcast or video and post your work or a link in the forums before September 1. Your audience is the cadre so make it accessible, informative and entertaining. Be prepared to discuss what you learned at our last session.
Aspects of Design
**Debbie**-the designer/s (who they are, backgrounds, and why they were selected)

(Biography)
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But if Jobs is the public keeper of Apple's design zeitgeist, then Ive is the private leader of its talented design team. "Apple is a cult, and Apple's design team is an even more intense version of a cult." notes Riley. They rarely attend industry events or awards ceremonies. They don't require outside recognition, because there isn't any higher authority on design excellence than each other. Most of Ive's team live in San Francisco. They work together in a large open studio with little personal space but great privacy. Many Apple employees aren't allowed in, for fear they'd catch a glimpse of some upcoming product. A massive sound system pumps up the music. And his design process revolves around intense iteration - making and remaking models to visualize new concepts. Ive said, "One of the hallmarks of the team I think is this sense of looking to be wrong." It's the inquisitiveness, the sense of exploration. It's about being excited to be wrong because then you've discovered something new.
Ive had his own ideas from the start. Born in a middle-class London neighborhood, he was consumed with the mystery of how things are made by his early teens. His talent and drive quickly became obvious.

Apple still offers the same memory options as before: 16, 32, or 64 GB. The iPad 2 can come programmed to work with either Verizon or AT&T's 3G service.
The iPad 2 can access all of Apple's stores: iTunes, iBooks, and the App Store. There are over 90,000 apps available through the app store--talk about endless possibilities. The following 18 apps come standard with the iPad 2.
iPad Applications {Photo_on_2011-08-29_at_17.11_#2.jpg} Fun with Photo Booth!
Is the iPad 2 Really Better Than the first-generation iPad?
iPad